Company News
Falling Into Purpose: How Women Are Redefining Success in Insurance
At Relation Insurance, we’re proud to champion women across our organization through ElevateHer—a movement focused on mentorship, professional development, and amplifying female voices in an industry that hasn’t always left the door wide open. What started as a handful of stories has become a powerful narrative of resilience, transformation, and community.
Through the ElevateHer interview series, we asked women across Relation:
Why insurance? Why Relation? And what advice would you give to others like you?
Their answers were honest, sometimes humorous, and always inspiring. Here’s what we learned:
Insurance: The Accidental Love Story
Almost no one said, “I always dreamed of working in insurance.” And yet, here they are—seasoned professionals, rising stars, and respected leaders—who “fell into” the industry and never looked back.
Some came from banking. Others from real estate. One was pursuing a career in education. A few were just looking for a job and found something bigger than they imagined: a career that blended analytical thinking with meaningful human connection.
“It was supposed to be a stepping stone. It turned out to be the best decision of my life.”
What started as happenstance became purpose. Many spoke of the satisfaction that comes from protecting what matters most—families, businesses, legacies. It’s not just policies. It’s people.
Why Relation? The Culture That Keeps You
While the insurance world can feel, at times, rigid or stale, Relation stood out. For these women, choosing Relation wasn’t about flashy perks or buzzwords. It was about culture—authentic, inclusive, and empowering.
They were drawn in by:
-
Supportive, diverse leadership
-
Transparent communication
-
Growth opportunities (real ones, not just lip service)
-
A deep commitment to values—especially family, integrity, and impact
“Insurance is insurance. But Relation is about the people. That’s the difference.”
Whether they came through a merger or applied outright, one thing rang true across every story: Relation felt different. And better.
Advice Worth Passing On
These women have climbed ranks, switched specialties, and shattered ceilings. And along the way, they’ve picked up some wisdom. Here’s what they want the next generation to know:
1. Trust Your Voice. Use It.
If something doesn’t feel right, speak up. If you have an idea, share it. Confidence isn’t arrogance—it’s clarity. In a traditionally male-dominated space, your perspective is power.
2. Stay Curious. Stay Hungry.
Whether it’s earning a CIC designation or learning from colleagues, the ones who thrive are always learning. Be a student of the industry. The more you know, the more impact you’ll make.
3. Build Your Circle.
Mentorship was a game-changer for many. If you don’t have a mentor, find one. If you can be a mentor, become one. The right people will celebrate your wins and help you rise from your setbacks.
4. Advocate for Yourself—and for Other Women.
Take up space. Ask for the raise. Apply for the leadership role. And while you’re climbing, make sure you’re holding the ladder for someone else.
5. Balance Isn’t a Luxury—It’s a Leadership Skill.
From raising families to leading teams, these women are living proof that ambition and balance can coexist. It’s not about doing it all—it’s about doing what matters most, with intention.
This Is Just the Beginning
ElevateHer isn’t just a program—it’s a promise. That women at Relation will have the support, tools, and network to grow into the leaders they’re meant to be. That we will continue to champion each other, challenge the norms, and create new paths for success.
Because when women rise, we all rise.